Are you a CRM advocate looking to join the biggest jewelry company in the world? Come with us to be part of the LATAM team and let's walk together to give voice to people's love!
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The main purpose of the
CRM Specialist is to drive fan engagement, retention, and a personalized targeted customer experience through Clienteling & email channel that translates to commercial business objectives and revenue targets (online and in-store). To grow the Pandora database and build insights into audience behavior, identifying opportunities to drive increased purchase frequency, lifetime value, and fan engagement.
Key Accountabilities:
- Plan & execute strategies oriented to improve customer loyalty through Clienteling techniques to establish long-term relationships with key customers.
- Planning local email marketing calendar and audience targeting, content/performance optimizations, personalization, and email marketing strategy (frequency, time of send, automated emails, tests, etc.).
- Up-to-date knowledge of local and international CRM and loyalty program trends
- Drive the testing and optimization of loyalty marketing campaigns to deliver on key performance metrics.
- Utilize customer data and insights to develop a highly targeted and personalized experience for members across all touchpoints.
- Support in the creation and execution of a best-in-class loyalty program strategy and campaigns
- Manage and drive loyalty programs, collaborating with all business touch points to achieve Loyalty objectives and customer experience improvement.
Something about you:
- 3-5 years experience and equivalent combination of experience and education accepted.
- Experience in CRM and loyalty management within a large omni-channel environment
- Knowledge of customer acquisition and retention strategies.
- Social and emotional awareness to tailor interactions for individual customers
- Confidence and experience in presenting at a senior level with complex information, and gaining approvals is preferable.
- A deep understanding of, and experience in, database and event or trigger-based marketing is preferable.
- Cross-functional collaboration
- Clienteling, Loyalty, Marketing, Email Marketing, Retail industry or similar B2C experience
Did we get your attention?
We hope you got all your questions answered and feel confident applying for this position, however, if you have more questions regarding the position, please contact:
Jesus Gonzalez
Talent Acquisition Manager
+50764057227
If you see yourself in the position and would like to become a part of Pandora’s future, please do not hesitate to apply. We look forward to hearing from you!
We process applications on a continuous basis, which is why we encourage you to send your application as soon as possible. You can also read more about Pandora on our corporate site www.pandoragroup.com.
About Pandora
The largest jewelry company in the world, we give a voice to millions of people’s love every day. Pandora jewelry is sold in more than 100 countries through 6,800 points of sale, including more than 2,700 concept stores.
We pursue sustainability In everything we do and have set ambitious and measurable targets across every touchpoint of our business, from sourcing through to the materials we use and the marketing of our products.
Headquartered in Copenhagen, Denmark, Pandora employs 27,000 people worldwide and crafts its jewelry at two LEED-certified facilities in Thailand using mainly recycled silver and gold. The company plans to be carbon neutral by 2025 and has joined the Science Based Targets initiative to reduce emissions across its full value chain. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated a revenue of DKK 23.4 billion in 2021.
At Pandora, we believe that creating an inclusive and diverse workplace and reflecting societal diversity in our customer engagement is essential to delivering on our company purpose: to give a voice to people’s love. We dedicate ourselves to fostering, cultivating, and preserving a culture of inclusion and diversity where everyone feels respected and valued.